THE JOY OF COLOURS.
BMW AT ART BASEL HONG KONG.
As the Official Automobile Partner of this celebrated art fair, BMW Hong Kong is proud to present the iconic #01 BMW Art Car, designed by world-renowned artist Alexander Calder. As an artist who was used to devising his own space and shape, Calder expressed his aspirations through ‘flying colours’ – an iconic design element unique to Calder. Discover how the colours are gracefully distributed across the wings, bonnet and roof on BMW Art Car #01.
This year, we are proud to present THE JOY OF COLOURS - from now till 31st March, upon purchase of selected BMW best-selling models, can enjoy complimentary first-month installment of BMW Circle^ to share the love for cars with other BMW lovers!