Register Now To Learn More About THE 8 x JEFF KOONS
* is mandatory field
Before submitting the form below, please make sure the contact information you input is accurate. Phone number must be a valid Hong Kong Mobile Number.
Limited Edition 8 Series Gran Coupé Displays in Wanchai showroom
BMW x JEFF KOONS
BMW has long been a supporter of arts development and has been supporting hundreds of cultural initiatives worldwide, emphasising the importance of growing collaborative interactions based on curiosity, a shared interest and mutual appreciation.
During the week of Art Basel in Hong Kong, BMW Wanchai showroom will display the limited edition M850i xDrive Gran Coupé, which was created by the American pop art artist JEFF KOONS and BMW after several years of close cooperation. In an exclusive edition of only 99 automobiles, you can enjoy a different art experience!
| Date: | 21-27 March |
|---|---|
| Time: | 21-25 March: 9:00am - 7:00pm 26 March: 10:00am - 7:00pm 27 March: 9:00am - 6:00pm |
| Address: | BMW Wanchai Showroom (G/F, Everbright Centre, 108 Gloucester Road, Wanchai) |
OVER 200 HOURS OF WORK TIME JUST FOR THE EXTERIOR PAINT JOB
The expressive and striking design combines eleven different exterior colors ranging from blue to silver as well as from yellow to black. Only four cars will be painted each week.
Over 200 hours of manual work were spent by highly specialized professionals at the BMW Group plants in Dingolfing and Landshut on the exterior paintwork alone, where the color samples were often applied with magnifying glasses.
KOONS SIGNATURE IN THE INTERIOR
The multi-colored interior is comprised of high-end materials, fine leather and a cupholder lid with an edition badging and the artist's signature.
The seats are made up of the striking red and blue which reflects the colors of superheroes from the comic book universe as well as those of the company's high-performance unit BMW M.
POP ART ELEMENTS ANYWHERE
The energetic and powerful design includes both elements of pop art as well as geometric patterns paying homage to the sporty 8 Series Gran Coupé's intricate contours and shape.